Analyzing Long Tail Keywords and Search Engine Rankings Of Less Popular Domain Extensions

After spending a considerable amount of time researching SEO tactics and strategies, I decided to take a detailed look at just how beneficial (or not) having a .com, .net, or .org domain extension for ranking for your long tail keyword. The last time I analyzed search results, I looked at the correlation between Google PageRank (PR) and SERP rank (rank in Google). However, that study did little in terms of providing you with knowledge you can use to build (or expand) another sector of your business to drive additional, diversified revenue. Let’s take a look! […]

January 26th, 2012|Case Studies, SEO|

SEO Case Study – Lessons Learned (Part 5)

Recently, I have been spending some time researching SEO and building some SEO properties for a couple reasons. First, researching for new niches and new topics is very interesting, and the understanding that an endless supply of niches is still available is intriguing. On top of that, the idea of building potentially long-term, low-maintenance income streams to supplement any other projects is exciting as well. My initial plans for the case study took a turn south after my entire monetization structure was demolished, but I decided to build it regardless. Here is what I have learned throughout the case study, and a few tips I believe will help you. […]

December 18th, 2011|Case Studies, SEO|

SEO Case Study – Initial Results (Part 4)

Being the first formal case study on my blog, I have been watching it like a hawk. While the results are not staggering by any means, I have learned a handful of tips and tricks first-hand, and to me, using the knowledge in the correct way can be a key to success in the future. Just because somebody says they got XYZ results from doing ABC to their campaign, does not mean they have the secret. While the strategy I used is a carbon copy of the “how to SEO a niche site” strategy, I was able to learn from it anyways. […]

August 4th, 2011|Case Studies, SEO|

SEO Case Study – Backlinking Strategy (Part 3)

After using a similar strategy with a few other sites and noticing positive results, I decided that a simple backlinking strategy can be very effective when building up a niche-based site. When discussing potential SEO strategies with a number of people, I pieced together a number of aspects that I thought would be beneficial to ranking well. I have also incorporated ideas found on other sites that discuss SEO strategies. I feel this modified strategy provides a great base for the initial (and usually long-term) SEO strategy for niche sites. […]

June 15th, 2011|Case Studies, SEO|

SEO Case Study – Factors (Part 2)

I have been doing a variety of tests on domains and the importance of having the keyword somewhere in the domain, regardless of the extension (.com, .me, etc.). What I have noticed is that in most cases, just having the keyword/phrase in the URL itself can drastically improve the ability for a site to rank. Although it is not critical, it can make the initial ranking of your site and domain that much easier if you can find a domain with the keyword somewhere in the URL. […]

May 12th, 2011|Case Studies, SEO|

SEO Case Study – Intro (Part 1)

I have been working on setting up a completely transparent SEO case study in true follow-along fashion. For the study, I plan to tell you everything about the site from start to finish. (Finish = when the site starts ranking well). As I’m building this site in a relatively small niche, I don’t believe it’s going to be a substantial source of income, but it could provide the basis to ranking smaller niche sites which can be beneficial if you have an interest outside of weight loss or making money online. Anyways, I’m not sure how many parts the study will have, but this intro will serve as a starting point and show you how I chose the niche and a few other details about how I got started. […]

April 18th, 2011|Case Studies, SEO|

Does Google PageRank Affect Google SERP Rank?

With many marketers placing more weight on the SEO aspect of Internet marketing, I’ve decided it would be nice to do some SEO case studies. I am working on building a niche site for a follow-along SEO study as well. For this study, I looked at the results of various keywords and analyzed the Google PageRank (PR) of each result, looking to find any correlation between where a site ranks in Google and the PageRank the site has. […]

March 16th, 2011|Case Studies, SEO|