I cannot tell you how many times I have heard somebody jumping the gun on a campaign due to the lack of statistical data. In dictionary terms, a result is called statistically significant if it is unlikely to have occurred by chance. This means that you have a significant amount of data backing up whatever ... Continue reading >>
Social Media Marketing
When building a campaign, there are so many different aspects to remember. Lately, I have decided to pay extra attention to some of the ‘smaller’ issues when building campaigns on various traffic sources, and my conclusions have been very successful. Most recently, I looked at the difference between light vs. dark images especially on Facebook ... Continue reading >>
As an internet marketer, there is a continuous battle against ‘campaign dupers’. On Facebook especially, due to the nature of the platform and simplicity of ads, it is extremely easy to duplicate a campaign. Personally, I feel very angry when somebody copies my work entirely, but then I am quickly flattered that somebody thinks I ... Continue reading >>
Do you go about your ad creation blindly? Honestly, I used to just make groups of ads, disregarding a control variable and causing myself to not only lose money, but leave plenty of money on the table as well. I have recently spent A LOT of time and money investigating different variables that may influence ... Continue reading >>
I claim that I will share my experiences with you, so here you go. Here’s a step-by-step guide on how you can build campaigns to gross well over $100,000 in a single month.
